Next Stop Asia!

Grammatically speaking Bangkok and Wrangler are two nouns. One, among other things, is a favourite destination for bachelor parties while the other is known for its denims and cowboys. With increasing globalisation brands are moving much beyond their geographical borders. The hope of finding access to larger markets and increasing profits has seen major brands execute this exercise and brand Wrangler is one such brand. Since its inception Wrangler was associated with the cowboys who would wear the denims in a rodeo and with time its popularity soared beyond the…

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